Porsche Design Opens New Store at Mall of the Emirates

Dubai, United Arab Emirates – March 6, 2016

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Porsche Design Opens New Store at Mall of the Emirates

The Porsche Design Group (Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG), Stuttgart, opened a new Porsche Design franchise store in Dubai this February. The store, located in Mall of the Emirates, Level 1, offers the full range of Porsche Design products and is now the largest Porsche Design store in the UAE.

The new store is a testament to Dubai’s importance for Porsche Design. There is great potential for the brand as the city is filled with creative types that support and seek out bold design. With Porsche Design’s purist, timeless and functional philosophy, the brand does not follow trends but sets its very own accents. The idea behind that lifestyle matches perfectly with the Dubai mentality.

The new store offers the entire range of Porsche Design products, from sports apparel to luggage, watches as well as accessories, such as writing tools and small leather goods. A highlight is the lately extended fashion collection for men and women: All styles are characterized by high quality and intelligent tailoring giving it a unique fit. Clear lines as well as the classic and sporty design make the fashion collection unmistakable at first glance. Intelligent details such as a cross-stitched hanging loop of strong leather make every piece of the collection a success and second to none not only in terms of design but of function ability.

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