Lolli e Memmoli is a brand with a story to tell. A very special story within the lighting landscape that can be summarized in two words: "changing light".

The Lolli e Memmoli brand was born in 1993, issued from the initiative of architects Ivan Lolli and Mario Memmoli and it is now internationally known for re-inventing the crystal chandelier and turning it into an articulated series of proposals of pendent lights. Using a particular design language to give shape to traditional materials, using crafting techniques, Lolli e Memmoli were able to obtain an unusually innovative result that plays with its numerous variants of form, assembling technique, crystals design, dimensions and color.

With this first presence in Euroluce 07, Lolli e Memmoli met the requirements of their market - a niche group of customers who can already find Lolli e Memmoli's designs in selected showrooms, like Minotti in Los Angeles, Andante in Hong Kong or the new B&B Italia in Dubai, designed by Antonio Citterio.

Extremely attentive to details, Lolli and Memmoli face Euroluce with the engagement and meticulous precision that is the long-standing trademark of their collections: unique creations characterized by a particular chromatic approach and the complexity of their making, that rightfully become central pièces in both private and collective environments. The success of the genre has, in a certain way, confirmed the uniqueness of the Lolli e Memmoli proposals and their design. Their chandeliers were first inspired by the classics, but then moved away from their influence to become autonomous, self-expressive creations.

Aware of all this, Lolli e Memmoli's clients thus do not enter by chance their lab/showroom: they do it because they are looking after the uniqueness of a Lolli e Memmoli chandelier.

The title "changing light" is a claim that confirms the value of the Lolli e Memmoli proposal, the proposal of a brand that has dramatically changed the image of the Bohemian crystal cut chandelier, hence creating a new genre, which was an immediate success.

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